Another year, another
World Wide Wong
LIKE TO THANK MY... ER... MANAGER." Celine Dion poses after winning
one of her many Grammy Awards.
we love them, we hate them, we still watch them.
Every year we sit through countless hours of award shows the Academy
Awards, the Emmys, the MTV Video Music Awards, the VH1 Fashion Awards,
the People's Choice Awards, the Blockbuster Entertainment Awards, etc..
But lately, there's one particular show that gets the most amount of criticism
for its questionable choices the National Academy of Recording
Arts and Science's Grammys.
Last Tuesday, nominees for this year's show were announced, which horrified
listeners of so-called "quality music with substance." Not only
did the top vote-getters include Avril Lavigne, Eminem, Nelly and Ashanti,
but apparently our little Avril, who helped read the nominees list, also
mispronounced David Bowie's name, which is the ultimate sin.
Like the Oscars, the Grammys are known in their respective industry as
being the prestigious award. But people don't complain about
the Oscars as much as they do about the Grammys. Perhaps it's because
the modern Oscars have embraced independently produced works more than
the Grammys; sure, there have been many mainstream Oscar winners like
Titanic, Lord of the Rings and Julia Roberts, but rarely
do they incite the same type of anger that people feel when they learn
that Britney Spears has received a nomination for Best Female Vocal Performance.
So, is it stupid to tune in for three hours of commercialized music? Maybe
Yes, award shows exist to sell products by bringing out the biggest and
brightest, as well as the freakiest and most whorish, in the world of
celebritydom. And marketers and self-promoters take these little shebangs
rather seriously witness Dick Clark's incessant promotion of his
American Music Awards during his annual Dick Clark's New Year's Rockin'
But a lot of people who will be watching the Grammys in February are fully
aware of the commercial interests surrounding award shows. Some people
just watch for mere entertainment. Some don't care that Britney isn't
Cecelia Bartoli. Some gasp! actually enjoy "Soak Up
Although critics have noted that in recent years, the Grammys have tried
to win a hipper and younger audience by nominating such artists as Alicia
Keys and Radiohead alongside tried, tested and true favourites like Steely
Dan and Sheryl Crow, music enthusiasts also know that Grammy voters will
still never warm up to smaller artists.
But despite this knowledge, there are still a surprising number of music
snobs who bitch about the awards, even when they're already convinced
that the Grammys are not an absolute indication of artistic achievement.
Is it really necessary to get riled up over the Grammys when they've always
been about celebrating popular music?
Perhaps some people are shallow music fans and are easily suckered
into watching Celine Dion win another mini golden victrola... what? Celine
wasn't nominated this year?! Well, we all know I won't be watching. She