CHRW ready to power up to 94.9
By Dan Perry
TOWER OF POWER WITH JIMMY SWAGGART, ER, CHRW 94.9 FM.
CHRW host Adam Dafoe works the airwaves on the station’s
new frequency of 94.9 FM. Next up: world domination.
CHRW 94.9 FM general manager Mario Circelli invoked the Jeffersons
to describe the campus radio station’s recent frequency
change: “We’re movin’ on up.”
The station has erected a new tower at One London Place, which
will allow them to move up the dial from 94.7 FM to 94.9, a
move that allows the station to double its power — and
that’s a good thing.
“We’re really excited about it; we’re moving
from 3,000 to 6,000 watts. It’s going to give us superior
coverage [and] it’s going to give us a much stronger
signal — it’s gonna kick ass, basically,” Circelli
Circelli said CHRW’s old range only extended an area
a little bigger than the city of London itself; radios could
bring in the signal through an area that ended just short of
Lucan to the north and Strathroy to the west.
The signal is also switching from a circular to a directional
pattern, which will allow it to be heard as far west as Grand
Bend and as far east as Port Stanley, Circelli reported. The
new broadcast range stretches to the south of Kitchener-Waterloo
and just north of Chatham as well.
The changeover happens on-air today at 3 p.m., during long
time volunteer Matt Vautier’s show, and will feature
guitarist Doug MacGregor of The Constantines.
“This is really special because The Constantines are
from London. We’ve supported them since they started
and they’ve been recently signed to Sub-Pop, which is
huge,” Circelli noted. CHRW will continue the celebration
by hosting The Constantines in its first live-to-air show tonight
from Call The Office, he added.
CHRW falls under the portfolio of University Students’ Council
VP-finance Rohan Belliappa, who said the project has been in
the works for many years. “The USC is quite excited to
see the project coming to completion and the ongoing legend
of the mighty Radio Western,” he said.
“The first opportunity is to redevelop and rejuvenate
CHRW over a larger listening area, which makes it more convenient
for the student body and the community,” said USC general
manager Mark Sellars.
Despite the last three months of advertising, many students
at Western were unaware the change was imminent.
“I think if I was aware of what was going on, I’d
probably rather listen to a Western station than a Fanshawe
[College] one,” confessed fourth-year sociology student
Andrea Delvecchio, saying she normally listened to 106.9 FM. “Maybe
I’ll try [CHRW].”
“[Campus radio] is a great way for bands to expose themselves.
I didn’t even know what frequency [CHRW] was — so
I’ll probably be checking,” said Jeremy Hudson,
a third-year kinesiology student.